VALENTINO BEAUTY REFRAMES THE BORN IN ROMA SIGNATURE THROUGH A NEW HAIR & BODY MIST

With summer just around the corner, Valentino Beauty is coming in clutch with its new hair and body mist inspired by their iconic Born in Roma scent. The new Born in Roma Hair & Body Mists represent a fun, joyful, and summery play on the different notes from the signature fragrance, now perfected for all-over perfuming, creating a light and breezy veil that wraps around skin and hair like a soft hug.

Valentino is giving us options, with the mists available in four equally radiant gourmand-inspired essences that leave behind a trail of craveable accords: Golden Coconut, Caramel Crush, Vanilla Bliss, and Salty Pistachio. Contained in colourful, fully studded bottles, the deliciousness of this collection arrives with ease and versatility. It feels perfect for portability and renders the experience of using it as a daily indulgence, seamlessly integrating into one’s routine and adding a joyful pop of colour to it.

As we all know, layering scents is one of the latest beauty trends, making finding your own fragrance a truly personal and unique experience. Born in Roma Hair & Body Mists is made with this in mind: an invitation to style your scent and express the many ways to be you by layering and intensifying select Born in Roma fragrance with its corresponding mist.

Two exclusive layering duos bring this styling gesture to life: Born in Roma Donna Eau de Parfum and Vanilla Bliss Hair & Body Mist amplify the scent with creamy vanilla warmth. Alternatively, for extra radiance, Born in Roma Donna Yellow Dream Eau de Parfum, and Golden Coconut Hair & Body Mist work beautifully together.

The mists arrive through a colourful concept of a summer fair, anchoring the experience in something reminiscent, sensorial and fun, setting a mood that echoes the core ingredients of each essence and presenting the Born in Roma signature from a new perspective.