MOOSE KNUCKLES APPOINTS LUDOVICO BRUNO AND RAIF ADELBERG AS NEW CREATIVE LEADERS

Moose Knuckles is officially entering its next phase. The Canadian label has appointed Ludovico Bruno as Global Creative Director and Raif Adelberg as Design Director, a duo that feels aligned with the brand’s ongoing shift from “winter staple” to something far more considered.

left: LUDOVICO BRUNO
right: RAIF ADELBERG

Under CEO Ellen Kinney, Moose Knuckles has been quietly redefining what modern Canadian luxury looks like: craftsmanship, culture, and a bit of attitude. Bruno, who has been shaping the brand’s aesthetic since 2024, now steps into the role with a broader view. “This moment is about evolution, not change,” he says. His vision mixes technical clarity with a refinement, pushing the brand into a more expressive space without losing function. Adelberg joins with decades of experience and instinctive, character-first approach he’s known for. “Fashion isn’t about trends — it’s an expression of character,” he says, grounding the brand’s next chapter in authenticity rather than seasonality.

Their joint mission isn’t to reinvent  Moose Knuckles but to sharpen it. A clearer identity, stronger storytelling, and a luxury lens that still feels rooted in the North.