NOUR HAMMOUR’S SEASON OF SEDUCTION

words by FELICITY CARTER


Nour Hammour embraces excess for the new season with an alluring mix of glossy leather, chocolate shearling, cashmere and leopard print, captured on the streets of Paris.

Nour Hammour sets a seductive tone for the new season with gleaming leather, oversized shearling, flashes of leopard print and chocolate brown throughout; winter, according to the Paris label, is time to ramp up the glamour. Founded in 2013, Nour Hammour built its reputation on statement outerwear, and that expertise remains at the heart of the new season. Black, camel and cream sit alongside deep brown, while leather, suede, cashmere and shearling give the collection its rich texture.

Shot in Paris, the Fall/Winter 2026 campaign stars model Sydney Stabreit and was photographed by Walter Pierre, with Simone van Werkhoven producing. Van Werkhoven is also behind Amsterdam-based creative production studio FLINT Studio, which has worked with Nour Hammour on previous campaigns.

The Sima Matriarch Coat sets the tone for the collection. Expect the style long and cut in deep chocolate shearling, with an oversized fur-trimmed collar, front and cuffs, it dons a vintage starlet sex appeal, reworked with modern silhouette. The Niven Leather Trench follows in deep brown leather with an oversized shearling collar, plus, the Davos Shearling Robe Coat offers a softer take on a belted classic.

Then come the bombers – the Ellery Aviator Bomber is cropped and chocolate brown with a plush collar; the Rios and Toyen styles strip things back in leather, while the suede Quincy jacket offers another take on the season’s brown palette. Against all that texture, the long black Sola Cashmere Skirt feels particularly sharp.

Leopard print brings another hit of attitude, covering the Alana Midi Skirt and belted Raquel Robe Coat. Elsewhere, the Garnier Swaying Skirt and Origami Wrap Skirt continue the luscious leather story in black and chocolate.

Knitwear softens the mood, with the Laurel Knit Cardigan, Cobain Layered Knit Duo and Whit Knit Tights alongside knitted beanies and cashmere scarves. Leather foulards, the structured Amal Everyday Bag and Lou Jewellery Clutch, finished with sculptural gold hardware, round out the accessories. Nour Hammour describes the collection as a wardrobe designed to carry through from the first cool evenings into winter proper; sensual, tactile and with just enough excess to make the colder months considerably more enticing.

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