RAG & BONE'S FALL 2026 CAMPAIGN FINDS CARA DELEVINGNE ON TOUR

words by DEBORAH DRENOFCI

Cara Delevingne has spent over a decade moving through rag & bone's world, first as the face on its runway back in 2011, now as the star of a campaign that allows her to step into a new era, her rockstar era.

all images courtesy of RAG & BONE

Rag & bone's Fall 2026 campaign, shot this summer at Baby's All Right in Brooklyn, follows Delevingne as she boldly moves into the world as a musician. She is captured both under the stage lights and in the quieter moments when she is writing her music.

In the months leading up to the campaign, Delevingne was already living in the clothes off-duty, touring stages worldwide in the brand's Essential Rib Tank and Logan Featherweight Denim.

That downtown energy runs through the collection's three key pieces, the Sutton Cigarette Jean, the Mercer Regalia Blazer, and the Newbury Chelsea Boot. Sharply tailored, but built for movement.

What makes this campaign particularly cool isn't the clothes alone — it's the timing. Delevingne isn't playing a role here. She's living a real transformation, with rag & bone along for the ride.