MORE THAN TWO DECADES OF NIKKI BEACH MARBELLA
Nikki Beach Marbella has been a defining presence on Spain’s Costa del Sol since opening in 2003. Set along one of Marbella’s white-sand beaches, the destination helped establish the brand’s signature concept of “barefoot luxury”: a combination of beachside relaxation, dining, music, fashion, art and entertainment. Over more than two decades, it has become one of the Mediterranean’s most recognisable beach clubs, built around a central pool, plush daybeds, open-air dining and direct access to the sea.
images by Nikki Beach Hospitality Group
For the 2026 season, Nikki Beach Marbella has entered a new chapter following a series of renovations. The refreshed property features updated pool and deck tiling, new furnishings, an expanded bar and lounge, and a redesigned restaurant with a sea-facing terrace. The culinary offering has evolved alongside the space, with Executive Chef Santiago Zucchi and Corporate Executive Chef Alessandro Pizza combining Nikki Beach’s international influences with the flavours of the Costa del Sol and Mediterranean. Seafood, sushi, salads and Mediterranean-inspired dishes sit alongside Champagne, rosé, cocktails and local and international wines.
Music and entertainment remain central to the club’s weekly rhythm. Rewind brings retro classics and throwback tracks on Thursdays, Saturdance transforms Saturday afternoons into a sun-filled dancefloor with DJs and live performers, while Amazing Sundays combine relaxed seaside lunches with live cooking, seafood and an energetic afternoon atmosphere.
images by Nikki Beach Hospitality Group
The 2026 season also marks the next stage of Nikki Beach Hospitality Group’s presence in Marbella with the arrival of Lucia Marbella at the Don Carlos Marbella Hotel. First launched in Cannes in 2024 and introduced to Marbella through the Lucia Summer Club in 2025, Lucia now brings together restaurant, bar, pool and beach experiences in a more colourful interpretation of Mediterranean living.
Unlike Nikki Beach’s understated barefoot-luxury identity, Lucia embraces a more maximalist aesthetic, with vivid orange and green tones, custom furniture and playful illustrations by artist Chiara Perano. Its Cuisine du Soleil, overseen by Alessandro Pizza, follows the same philosophy, drawing on Mediterranean culinary traditions and focusing on fresh ingredients and bright, sun-inspired flavours. Together, Nikki Beach and Lucia offer two distinct approaches to Mediterranean escapism in Marbella: Nikki Beach represents the established, iconic beach-club culture that has shaped the destination for more than 20 years, while Lucia introduces a younger, more exuberant and visually expressive experience.
images by Nikki Beach Hospitality Group
The season reaches one of its biggest moments with Cabaret Rouge on September 27, Nikki Beach Marbella’s signature Red Party. Running from 1PM to 10PM, the celebration transforms the normally bright, white-and-sand palette of the beach club into a dramatic world of crimson tones, candlelight and cabaret-inspired performance. Guests are invited to embrace an all-red beach-chic dress code, while theatrical entertainment, music, bold décor and dining build throughout the afternoon and into the evening. The event forms the finale of the season’s Timeless Joy of Celebration series, offering a more theatrical counterpart to Nikki Beach’s traditional White Party, which typically signals the beginning of summer. Cabaret Rouge may mark the end of the main celebration series, but not the end of the season. Nikki Beach Marbella remains open until October 11, when the Endless Summer closing celebration brings the 2026 season to a final afternoon of music, entertainment and one last dance beside the Mediterranean.
images by Nikki Beach Hospitality Group
