RYAN GOSLING SPORTS A TAG HEUER WATCH IN ‘PROJECT HAIL MARY’

TAG Heuer is joining Ryan Gosling in the upcoming sci-fi film, Project Hail Mary, as the perfect companion for this action-packed adventure. Time is of the essence in an alternate dystopia where other resources are scarce, making his watch an essential accessory. 

Based on Andy Weir’s best-selling novel, Project Hail Mary takes you on a sweeping journey through time and space, balancing the weight of Earth’s survival. It follows a science teacher, Ryland Grace—played by Ryan Gosling—who suddenly awakens on a spaceship in deep space with a wiped memory. Eventually, fragments of memories return, guiding him towards his purpose aboard the aircraft: to identify the substance that is causing the sun to die out and prevent Earth’s extinction. But when he starts his mission, he realizes he may not have to do it alone.

Throughout the movie, TAG Heuer is present, adorning Grace’s wrist throughout his troubles in the form of the Connected Calibre E5. With a signature red strap and titanium casing, it instantly stands out, becoming a key attribute of the character. Major scenes involving high-stakes decision-making and experimentation always have the watch in frame, making it a constant presence that feels almost integral to the story. In this futuristic world, tech is of the utmost importance, so it only makes sense for our main character to have a smartwatch.

Not only is it dire in this time-strained mission, but it is also stylish and perfectly suited to Gosling’s manly charm. He’s the type of guy to care about a quality watch, so the partnership feels genuine, as he’s often seen sporting unique watches on red carpets. It’s the perfect accessory for a suit and tie— or even for a life-or-death race to save the Earth.