DIESEL X EASTPAK: TWO ICONS, ONE ATTITUDE
When two rule-breaking brands join forces, the result is about to be iconic. Diesel and Eastpak have teamed up for a new collaboration that redefines what it means to travel in style. Built on shared values of courage, freedom, curiosity, and adventure, the Diesel x Eastpak collection incorporates fashion-forward design and everyday functionality.
Since its founding in 1978, Diesel has always had a rebellious reputation with its distinctive denim language and fearless attitude. From dominating the fashion landscape of the ’90s and ’00s to continually pushing the industry forward, Diesel is a symbol of subversive style. Eastpak, on the other hand, has long been the go-to brand for durable, versatile bags designed to withstand the demands of daily life. Together, they are a perfect match for mixing fashion with functionality in one design.
For this collaboration, Diesel takes Eastpak’s most recognisable silhouettes like Day Pak’r, Shoulder Bag, Springer, Shop’r Tote, and Transit’r luggage, and infuses them with its subversive streetwear edge. One of the standout elements is the trompe l’oeil denim print, a hyper-realistic effect that nods to Diesel’s signature style. Multi-pocket constructions, distressed textures, and coin-pocket branding appear almost three-dimensional, blurring the line between print and reality. Meanwhile, the Transit’r luggage makes a statement with cleverly placed real and printed pockets, ready to hit the runway as much as the road.
True to both brands’ DNA, material innovation takes centre stage. Two models introduce a unique mix of Eastpak’s rugged Cordura fabric with raw, unfinished Diesel denim, creating an everyday bag with a fashion twist.
Diesel x Eastpak encourages wearers to embrace individuality, live freely, and take risks, all while having everything they need within arm’s reach. Two brands. One collection. Infinite possibilities for those bold enough to carry it.