SAINT LAURENT TRANSPORTS US INTO WINTER WONDERLAND WITH SNOW EDITION
Saint Laurent Rive Droite introduces the Snow Edition, a winter-focused capsule that translates the House’s sharp aesthetic into a colder, more functional context. Shot by Henrik Purienne, the campaign keeps things Saint Laurent-esque, allowing the setting and the pieces create the signature mood.
The collection centres around winter essentials: padded jackets, snowsuits, ski trousers and knitted layers, all designed with clean lines and a muted palette. The silhouettes are practical but stay true to the signature elegant approach rather than leaning into traditional alpine references. Footwear includes ski boots and winter-ready styles designed for movement and cold conditions.
Snow Edition also extends into equipment and objects. In collaboration with Swiss manufacturer ZAI, Saint Laurent presents skis and snowboards that combine performance with a cutting-edge design. Additional accessories, from helmets to winter gear, and black wooden sledge are here to complete the capsule.