LEVI’S® BROUGHT THE HEAT TO PRIMAVERA SOUND BARCELONA 2025 – AND WE WERE THERE FOR IT
Numéro Netherlands had the pleasure of joining Levi’s® at Primavera Sound Barcelona 2025 — and what a weekend it was. Levi’s didn’t just show up to the festival, they took it over, curating the most stylish, energy-filled corner of the entire event. With three dedicated stages — the Levi’s® Plaza, 501® Club, and Levi’s® Warehouse — it truly felt like a festival within the festival.
The Levi’s® Stage was a standout, hands down the coolest spot of the weekend. From genre-bending sets by Snow Strippers, Rigoberta Bandini, and John Glacier to the headlining moment with Troye Sivan and Charli XCX (in custom 501®s, of course), the vibe was unmatched.
And the fashion? Next level. The exclusive Levi’s® Primavera capsule collection was a hot ticket, and the expanded Tailor Shop was a magnet for festival-goers — with laser customization, heat transfers, and embroidery that gave every piece a unique twist. Jorts reigned supreme all weekend, spotted on some of the best-dressed guests — proving once again that Levi’s® knows exactly what summer style should look like.
Stylish, expressive, and full of attitude — just how we like it. Big thanks to Levi’s® for the invite and the unforgettable experience. Until next year!