EMILIANO HOTEL SÃO PAULO: A MEANINGFUL STAY
words by FRANCESCO PIZZUTI
The Emiliano Hotel provides an innovative and sophisticated experience of authentic Brazilian hospitality without leaving any space for pretentiousness. Located in one of the most modern yet charming neighbourhoods in Brazil, Jardins, this Hotel creates a home-away-from-home experience for its guests, immersing them in style and culture. While maintaining an extremely welcoming and high-quality service for its lucky customers, the Emiliano chain doesn’t shy away from commitment to sustainable and social issues.
With an almost unheard-of four staff members per guest, the hotel turns service into an art form. Every gesture is thoughtful and calibrated to make the stay feel entirely personal. There’s a butler team on call at all times, a curated pillow menu designed for truly perfect sleep, and exclusive Emiliano x Havaianas flip-flops for every guest. Add airport and helipad transfers, plus a chauffeured car pool at your disposal, and the experience unfolds like being impeccably taken care of.
With just three accommodations per floor, the mood is intimate and residential. Rooms range from sleek Deluxe apartments to expansive suites, each with its unique details, where high-tech touches meet indulgent comforts: Carrara marble bathrooms, sub-zero minibars, Japanese smart toilets, buttery-soft Egyptian cotton sheets, and design icons like Charles Eames chairs and Italian leather sofas.
Food and drink are equally considered thanks to the beautiful Emiliano Restaurant, which serves contemporary cuisine rooted in Brazilian ingredients, where Chef Viviane Gonçalves leads with refined technique. Framed by a suspended orchid garden, the Lobby Bar is the social heart of the hotel, where the Emiliano’s core of unpretentious sophistication can be truly felt. For celebratory moods, the Champagne Bar, Brazil’s most complete champagne collection, definitely comes in handy, carrying over 80 champagne labels and a sommelier always ready to guide the pour.
Beyond feeding the body, Emiliano also excels at feeding the soul. In fact, the Santapele Spa offers an urban sanctuary: expert massages, sauna, 24-hour fitness, outdoor jacuzzis, and a light, organic menu to reset body and mind. Furthermore, the hotel event spaces, flooded with natural light and designed by Arthur Casas, transform meetings, dinners, and presentations into occasions, while cutting-edge technology keeps everything seamless.
Truly honorable is the hotel’s awareness and commitment to sustainability and social causes, which shine through it all. Indeed, the Emiliano chain works to generate less waste by repurposing items that would otherwise be discarded, creating jobs for the local community, and contributing to the city's future by offering better education to residents of less privileged areas.
From pioneering Emiliano Market Day, Brazil’s first street fairs, to striving for the Zero Waste and B Corporation certification, the brand continually redefines conscious hospitality, standing as far more than a luxury hotel. Emiliano also participates in inventive reuse projects that include initiatives like transforming linens into pyjamas, towels into artisan bags, and old tablecloths into placemats; creating opportunity while reducing environmental impact. Culinary practices rooted in Brazilian traceability further reinforce this aim. Moreover, through initiatives like “Art for Art”, Emiliano extends its commitment to open horizons and change lives through art, culture, and community, proving that true luxury lies in meaningful impact.
In a city that never slows down, Emiliano feels like the perfect refuge, where impeccable service, cultural authenticity, and conscious responsibility come together to create a hospitality experience that feels meaningful and unforgettable.
